Behind Patta

With the Parra x Patta Air Max 1 being voted the number one shoe of 2010, I thought it fitting to show you guys this video as it gives you real insight into the Patta brand.

It explains nicely what Patta epitomizes to the people of the Netherlands. After a year where the store's collaboration rose to become the cream of the crop I thought this was a nice way to raise awareness and maybe get folks to keep their eyes open for the next exciting collab to come from them. Enjoy.