UNDRCRWN's 'Charity Stripe' division started in 2010. Under the 'Charity Stripe' name, custom UNDRCRWN products are created to aid in various relief efforts around the world. Each cause is supported by leveraging the power of sports, fashion and design for charity.
As you well know, March 11th, 2011 saw Japan face a 'trifecta of calamities' – an earthquake, tsunami, and nuclear crisis. While many major metropolitan centers have since returned to some form of normality, recovery efforts are still needed in rural areas that have been deemed uninhabitable for years to come.
With thousands still displaced and their means of livelihood in ruins, the Japanese people need all the help they can get. Global news networks may have since moved on from coverage of Japan but there is still an enormous need for support. In an effort to raise relief funds for Japan, UNDRCRWN will be selling mini 'Charity Stripe' basketballs exclusively at their online store. Naturally 100% of the proceeds will be donated to the Japanese Red Cross Society. Get a hold of yours here.