Penny Skateboards SS'12 Lookbook Video

Australian skating brand Penny recently released this fantastic feel-good video for their Spring Summer '12 line. 

Advertising both clothing and hardware, this video successfully translates the lifestyle associated with the brand.

Specialising in plastic cruisers, it appears that this brand know the formula to creating a great board.

"12 years experience in skateboard manufacturing has given me a strong appreciation for what it takes to make great quality skateboards. I’ve channeled everything I’ve learnt in manufacturing and design to come up with a high performance, long lasting, ultra fun plastic skateboard." 

This collection marks the first ever clothing line from the brand. Whilst the designs
don't look too strong to me, I'm sure it will do well their current customer base.

Available in stockists worldwide soon.