Introducing the New Balance Numeric Team

New Balance entered the world of skateboarding in December, and with it came some controversy, as the subject of large corporations involving themselves in skateboarding is an extremely divisive issue amongst skateboarders.

However, NB persisted and developed their own unique take on the skateboard market. They officially unveiled their inaugural footwear options with Mike West in January of 2013, and I have to say there are some tidy options on offer. It's just a matter of time before we can see how good they are to skate in.

In the build up New Balance Numeric have put together this short video to introduce their skate team, which features skateboarding heavyweights Arto Saari, Levi Brown, Tom Karangelov and PJ Ladd.

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Huf Canada in LA

Huf's Canadian skate team recently took a trip to the sunny streets of Los Angeles as part of their latest work alongside Concrete Skateboarding magazine. During their travels this short video was put together to showcase the talents of each rider including Zander Mitchell, Brett Gifford, Bryan Wherry and Mike Vince, as they tear up some dope spots across the city including huge banks and ledges, while each rider is kitted out head to toe in some of the brands freshest gear.

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Nothing Major Pro.files: Parra

With his Milan show opening at the end of the month, Nothing Major have just released this insightful chat with Parra.

The filming took place in February during the New York show "Tracy Had a Hard Sunday," named after the The West Coast Pop Art Experimental Band track of the same name.

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Bodega Spring '13 Lookbook

Respected Boston store Bodega present a refreshing lookbook showcasing a selection of their Spring 2013 deliveries.

The effortless lookbook features three natural models wearing the clothing in everyday situations, shot brilliantly.

Brands featured include Mark McNairy, Engineered Garments and nanamica.

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Onitsuka Tiger "City Run Pack"

Onitsuka Tiger kick off their Spring collection with a trio of vintage silhouettes which together form the "City Run Pack."

Drawing their inspiration from three of the world's most famous marathons, the three classic runners are perfectly apt.

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The Goodhood Store S/S'13 “As Worn By” Lookbook by Clara Lacy

Music and fashion have long been associated with one another and this season, The Goodhood Store have paid recognition to this in yet another brilliant lookbook. 

This time the store have drafted in the talents of Clara Lacy whose brilliant sketches depict music icons from the past sporting the latest products available instore. A truly genius idea executed perfectly.

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Nils Müller - Vandals

Vandals is the latest publication from talented German photographer, Nils Müller documenting the obsession of painting graffiti on trains from around the world.

One of my favourite photographers for his strong talent of capturing intimate images of illegal graffiti I can't wait to get my hands on a copy of the book.

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colette x BWGH S/S '13 T-Shirt

Parisian homies BWGH and colette have collaborated together on this tee, featuring a tidy flip of a classic logo.

The two brands have taken their inspiration from one of hip-hop culture’s most enduring films, Do the Right Thing.

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Thomas Campbell "Bow Tie" Collection For Element

Californian based artist Thomas Campbell, known for his diverse range of work, has recently put his mark on this patchwork "Bow Tie" collection for Element. Being an advocate for the brand this seems like a natural move for the artist to further broaden his portfolio.

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KITH "The East Coast Project"

If one were to speculate as to the producer of one of the largest scale collaborations to be seen in a while, top of the list would be Ronnie Fieg x KITH.

The Hotly anticipated "East Coast Project" takes the collaboration to the next level.

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