The Hundreds Public Label Spring/Summer '12 Lookbook

The Hundreds' premium menswear line, Public Label, specialises in well thought-out garments targeted at the mature male as appose to the youth who would purchase the regular streetwear line. 

Summer is no exception, shown here in the SS'12 lookbook. All of the products are modelled infront of a simple backdrop so that full attention is paid on the garments. It's definitely where it's at.

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Addict Spring / Summer '12 Lookbook

UK streetwear label Addict unveil their latest collection in this straight forward lookbook whereby they let the clothes do the talking.

Making a resurgence into the scene recently, Addict are making a statement with this collection that they mean business, looking stronger than ever before.

The lookbook is shot by Bristish photographer Dan Reid and features Mr Faizer.

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Fuct 'Divided We Stand, United We Fall' SS'12 Lookbook

American streetwear brand FUCT have built a strong following since their inception in 1990, known for their bold designs never holding back or afraid to express their anti-establishment views through their clothing.

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Mishka SS'12 Lookbook

Following on from the teaser video, Mishka have now unveiled the full lookbook for their Spring Summer '12 Death Adders collection. As the video clearly showed, the lookbook consists of models Charlotte Stokely, Gracie Glam, and Aiden Ashley wearing the new collection and not much else. 

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Ucon "Silhouette" Collection SS12

Berlin based label, Ucon have just revealed their Silhouette collection for Spring/Summer 12' and with it comes this dope video lookbook that stands out clearly from the crowd.

The collection is focused on highlighting the male body shape with solid materials and clean cut pieces that are complemented with a simple colour selection and some nice oversized looks.

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HUF SS'12 Delivery II Lookbook

Well into the selling season and even a couple of weeks since the collection dropped instores, HUF reveal the official lookbook for Spring Summer '12 delivery II. 

Luckily the brand do not have to rely on the lookbook to sell the collection, however this isn't to take anything away from this lookbook. As we have to come to expect with the brands marketing releases, it is perfectly exectued.

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Gitman Vintage SS'12 Shirts

Gitman Vintage recently revealed their shirt line for Spring Summer '12 and I was instantly impressed when I first noticed them. The all-over prints look on point, resulting in a very strong drop.

Making shirts for over 70 years it is clear this company know what they're doing with a strong range of Oxfords, chambrays, plaids and much more.

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HUF S/S'12 Pastel Plantlife Socks

HUF have developed their ever-growing Plantlife line with this nice collection of socks in pastel colours, perfect for the sunny weather. 

Available in pastel yellow, pink and blue, all three colourways work very well.

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Supreme x Kate Moss T-Shirt

As well as releasing their S/S '12 lookbook, Supreme also revealed today that the much talked about posters that started appearing around London and New York last week will indeed be the latest picture series t-shirt by the brand.

Many people weren't sure whether the posters would result in a t-shirt being made, as Kate Moss has worked with the brand in the past, however she now stands with other celebrities such as Tyson & Dipset in the exclusive list of people to have their own Supreme portrait tee.

This is no doubt being followed closely by a large amount of preying fans. 

Parra x Stussy: Artist Interview

The amazing collection is now available through select stockists, the latest in Stussy's ongoing Artist Series. As if the products do not stand out and speak for themselves, Stussy have conducted a great short interview with the Dutch designer talking through the various items in the capsule.

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